FashionTV Real Estate - Luxury Properties Hero Image
FTV Real Estate
Brand Licensing

FashionTV presents F Real Estate Brand Licensing that is an entire brand vision in the luxury real estate spectrum, comprising different kinds of real estate licensing verticals, ranging from residential to commercial, including hospitality. Exploring new vistas in luxury real estate, FashionTV has extended its brand perspective into real estate developments having introduced a unique concept in the history of real estate.

Foreground Luxury Real Estate Properties on Mobile
A luxurious real estate property developed by FashionTV Real Estate, showcasing elegant architecture and premium finishes typical of FashionTV branded residences.
Mobile view of a luxurious FashionTV branded residence with elegant architecture and premium finishes.
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The NumberBehind the Vision
15+

Total No. of Projects

500M+

Valuation

2000+

Total Unit

10M+

Total Sq. Ft. Designed

Project Category

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FAQ's

What is F Real Estate by Fashion TV?

F Real Estate is the real estate vertical of Fashion TV, the worlds largest fashion and lifestyle media brand. We offer builders and developers the opportunity to license the Fashion TV brand across selected real estate projects, including residential, commercial, and hospitality categories, adding brand value, differentiation, and premium market positioning.

How does the FTV licensing model work for builders?

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As a builder, you can acquire a project-based license that allows you to use the Fashion TV name, branding assets, and marketing framework throughout your selected real estate project. This includes on-site branding, online promotions, and co-branded marketing campaigns. The license is granted on a one-time fee basis, and there is no royalty structure.

What types of real estate projects qualify for licensing?

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Projects must align with premium or luxury positioning and should have: - Clear land ownership/title - RERA registration (if applicable) - A minimum project scale - High aesthetic standards or openness to brand-enhanced design Qualified verticals include: - F Residences - F Villas - F Hotels / Resorts - F Furnished Apartments - F Coworking & Commercial Spaces - F Outlet Malls & Retail - F House (multi-concept spaces)

What are the deliverables provided by F Real Estate?

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Upon licensing approval, you receive: - Legal rights to use the Fashion TV brand in the project - 90+ digital creatives for social and print - Co-branded landing page or website - 3D render & design suggestions (if required) - Pre- and post-launch marketing assistance - Access to FTV events, models, stylists, influencers - Visual brand integration: Signage, hoardings, brochures

What are the benefits of branding my project with Fashion TV?

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- Premium Positioning: Fashion TV enhances perceived value and attracts high-end buyers - Sales Acceleration: Projects see faster sales velocity due to global branding - Market Differentiation: Unique value proposition compared to unbranded developments - Media Leverage: Access to FTV's digital, social, and event network - Visual Luxury: Aesthetics, elegance, and brand appeal embedded in design

What is the licensing fee structure?

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The licensing fee is determined based on: - Project type (residential, commercial, hospitality, etc.) - Total saleable area and valuation - Project location and scope Each vertical has a different starting price or percentage-based model. Exact pricing is customized post-profiling. Please contact the licensing manager for a quote specific to your project.

Is there any ongoing royalty or profit-sharing model involved?

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No. The F Real Estate model is based purely on a one-time licensing fee. Once the license is granted, there are no revenue-sharing or royalty obligations.

What is the duration of the license?

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Licensing durations vary depending on the vertical: - Lifetime License: For most residential and commercial categories - 5-Year Term (renewable): For hospitality, coworking, and concept-based verticals Exact tenure will be specified in the proposal document.

What support will I receive during and after the licensing?

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F Real Estate provides: - Branding guidance and visual asset usage - Marketing launch strategy - Sales alignment materials - FTV branding integration kit - Post-launch digital and offline support

What is the process to get started?

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Step 1: Submit your Builder Application Form Step 2: Share your DPR and project profile Step 3: Internal profiling and review Step 4: Receive a customized licensing proposal Step 5: Sign agreement and initiate brand integration